Retail Promotions
Changi Airport gears up for F1 season with Grand Prix FestivalSource: ©The Moodie Report - 03/09/10
Bahrain Duty Free names latest ‘Win & Choose’ car raffle winnerSource: ©The Moodie Report - 01/09/10
Heathrow launches latest Travel Product AwardsSource: ©The Moodie Report - 01/09/10
Captain Morgan launches new look in travel retailSource: ©The Moodie Report - 31/08/10
Vancouver Airport hails success of ‘Take off Fridays’ promotionSource: ©The Moodie Report - 31/08/10
DFS launches Jack Daniel’s barrel art auction to aid Haiti appealSource: ©The Moodie Report - 27/08/10
Lacoste watches take centre stage at Zürich with NuanceSource: ©The Moodie Report - 27/08/10
Picture Gallery: Brown-Forman brings barrels of art to DFSSource: ©The Moodie Report - 25/08/10
Diageo, Gebr Heinemann and Budapest Airport align in Trinity unitySource: ©The Moodie Report - 24/08/10
Nuance-Watson (Singapore) unveils Biotherm Homme ForceSource: ©The Moodie Report - 23/08/10
Heinemann Duty Free goes into overdrive at HamburgSource: ©The Moodie Report - 20/08/10
WDF hosts surprise 'flash mobs’ to celebrate summerSource: ©The Moodie Report - 20/08/10
China Duty Free reaps rewards of Shanghai Expo 2010 promotionSource: ©The Moodie Report - 17/08/10
Nuance-Watson and Lancôme team up for Changi launchSource: ©The Moodie Report - 17/08/10
Pricing study claims online retailers offer better value than tax freeSource: ©The Moodie Report - 17/08/10
Brown-Forman rolls out the barrel for DFS 50th anniversarySource: ©The Moodie Report - 16/08/10
Puig and Aldeasa unveil Carolina Herrera’s new 212 VIP fragrance with celebrity showcaseSource: ©The Moodie Report - 16/08/10
The Loop at Dublin Airport launches ‘Big Pony’ CollectionSource: ©The Moodie Report - 13/08/10
Aldeasa adds theatre at Málaga with Bacardi Mojito campaignSource: ©The Moodie Report - 12/08/10
Caribbean ARI launches biggest-ever promotion in BarbadosSource: ©The Moodie Report - 09/08/10
Dewar’s extends Gold Rush promotion to China and MalaysiaSource: ©The Moodie Report - 05/08/10
Aldeasa adds flourish of Spanish theatre to key airport locationsSource: ©The Moodie Report - 04/08/10
Jameson launches 'Experience Our World' campaign in DublinSource: ©The Moodie Report - 04/08/10
Police links up with WDF in 'Contentainment' driveSource: ©The Moodie Report - 29/07/10
Puig and WDF team up in pioneering cross-category pop-up storeSource: ©The Moodie Report - 28/07/10
Changi Airport unveils first monthly winner of millionaire drawSource: ©The Moodie Report - 27/07/10
Ferrero stages a Kinder-fest at Munich AirportSource: ©The Moodie Report - 27/07/10
Bombay Sapphire Revelation gleams at Hong Kong InternationalSource: ©The Moodie Report - 20/07/10
Hong Kong International Airport serves up 3D movie excitementSource: ©The Moodie Report - 19/07/10
Ballantine's leaves an impression on World Duty Free customersSource: ©The Moodie Report - 16/07/10UK. A World Duty Free customer has won a VIP trip to watch The Open Championship in Scotland, thanks to a competition held by Ballantine’s Scotch whisky. The ‘Guess the Number of Tees in the Box’ competition ran in the World Duty Free store in London Heathrow T3 throughout June, alongside other promotional activities. Nuance unveils Bombay Sapphire Revelation in TorontoSource: ©The Moodie Report - 15/07/10
Aldeasa adds retail theatre to Málaga AirportSource: ©The Moodie Report - 14/07/10
BAA Heathrow rewards World Duty Free staff for innovationSource: ©The Moodie Report - 13/07/10
Favarger brings its local specialities to Swiss gatewaySource: ©The Moodie Report - 12/07/10
Hong Kong International Airport launches major promotional driveSource: ©The Moodie Report - 12/07/10
Bahrain Duty Free names latest winners of ‘Daily Draw’ promotionSource: ©The Moodie Report - 08/07/10
Amsterdam Airport Schiphol fuels World Cup football feverSource: ©The Moodie Report - 06/07/10
Qatar Duty Free forms dream team with Doha BankSource: ©The Moodie Report - 05/07/10
Dubai Duty Free tops US$607 million in powerful first-half showingSource: ©The Moodie Report - 03/07/10
Davidoff Cigarettes embark on a stylish Middle East voyageSource: ©The Moodie Report - 30/06/10
Ferrero customers score with soccer World Cup campaignSource: ©The Moodie Report - 30/06/10
Jameson aims to deliver smooth World Cup finish in South AfricaSource: ©The Moodie Report - 30/06/10
Chocolate Sales & Supplies treats travellers to Hershey's at KLIASource: ©The Moodie Report - 29/06/10
Diageo ‘Summer Spirit’ campaign set to drive footfall and salesSource: ©The Moodie Report - 29/06/10
Absolut celebrates DFS milestone with Bling-BlingSource: ©The Moodie Report - 28/06/10
Southern Comfort pledges funds to Gulf Relief FoundationSource: ©The Moodie Report - 28/06/10
Heathrow challenges the high street for value in new ad campaignSource: ©The Moodie Report - 25/06/10
Bahrain Duty Free announces latest ‘Daily Draw’ winnersSource: ©The Moodie Report - 22/06/10
Biotherm invites travellers to feel the fragrant ForceSource: ©The Moodie Report - 22/06/10
Duty Free Paris launches Chinese fashion designer rangeSource: ©The Moodie Report - 22/06/10
Aldeasa and Paco Rabanne strike a chord at Málaga AirportSource: ©The Moodie Report - 21/06/10
Cyprus Airports Duty Free attracts 152,000 entries to prize drawSource: ©The Moodie Report - 21/06/10
Overcoming 'PFT' – Sydney Airport urges travellers to ease tensions in revamped Terminal 1Source: ©The Moodie Report - 21/06/10
Dubai Duty Free names its second Double MillionaireSource: ©The Moodie Report - 15/06/10
Malaysia Airports launches major World Cup campaignSource: ©The Moodie Report - 15/06/10
Nuance-Watson (Singapore) launches summer promotion with MACSource: ©The Moodie Report - 15/06/10
Bahrain Duty Free launches daily prize draw campaignSource: ©The Moodie Report - 14/06/10
Jo Malone boosted by Heathrow cocktail eventSource: ©The Moodie Report - 10/06/10
Ballantine’s tees off with major golf competition at HeathrowSource: ©The Moodie Report - 09/06/10
WDF goes green with environmentally friendly summer campaignSource: ©The Moodie Report - 09/06/10
Bénédictine D.O.M celebrates 500th anniversary with DFS ChangiSource: ©The Moodie Report - 08/06/10
Imperial Tobacco and Dubai Duty Free draw major prize winnerSource: ©The Moodie Report - 08/06/10
Rémy Cointreau celebrates a century in a bottle at HeathrowSource: ©The Moodie Report - 07/06/10
|
SINGAPORE. Changi Airport has kicked off the Changi Grand Prix Festival in the run-up to the 2010 Singapore Formula 1 Night Race, which will be held on 24-26 September at the Marina Bay Street Circuit. Until the end of the month, Changi Airport passengers can experience a good dose of racing action at the Departure Transit Malls of Terminals 1, 2 and 3, while airport visitors can check out various racing-themed activities at T3’s Departure Hall. In addition, the airport has launched a ‘Save 2X 7% GST on Shopping’ promotion and free shuttle bus services.
BAHRAIN. Bahrain Duty Free has announced the latest winner of its popular Win & Choose car raffle. The winning ticket holder, Essam Mohamood Ahmed from Egypt , chose a Lexus LX570 as a prize. Only 1,000 tickets were available for the draw, priced at BHD50 (US$133) each, with sales online and in the retailer's stores.
UK. BAA today launched the Heathrow Travel Product Awards for 2010, which will recognise "the best travel accessories and gadgets" on offer at the airport. The awards will be decided by the British public, who are being encouraged to vote online for their favourite items. This year, 12 categories are being put to the public vote, including Travel Must-Have, Best Handbag, Top Travel Read and Best Travel Entertainment.
INTERNATIONAL. Diageo Global Travel & Middle East (GTME) has announced the launch of a new pack design and updated iconography for its Captain Morgan brand. The new packaging will roll out in travel retail from September onwards and will be adopted in more than 50 countries where Captain Morgan rum products are sold. 
CANADA. Vancouver International Airport has hailed the success of its recent ‘Take off Fridays’ summer promotion which saw concessions sales per passenger “drastically increase”. The retail and community promotion, which drew its inspiration from activity during the 2010 Olympic Games at YVR, received positive feedback from both the community and business partners, said the airport.
INTERNATIONAL. Following Jack Daniel’s recent barrel art initiative created by Brown-Forman to mark the 50th anniversary of DFS, the travel retailer has launched a special auction website to raise funds for the Hand in Hand for Haiti appeal. Each of seven unique Jack Daniel’s barrels has been made available for auction on a dedicated site created by DFS: 
SWITZERLAND. Lacoste Watches, part of the Movado/MGI Group, are taking centre stage in a Fashion Week animation at Zürich Airport, organised by Nuance. The one-month promotion, located on the first floor opposite the Chocolate Tax Free shop, centres on the launch of the new, fashion-forward Goa collection.
INTERNATIONAL. Brown-Forman has chosen a unique way to mark the 50th anniversary of DFS as various artists turned Jack Daniel’s barrels into pieces of art. Each will be sold to benefit industry charity Hand in Hand for Haiti. Here we present an extended Picture Gallery of the completed works as they will appear on display at DFS stores in seven airports.
HUNGARY. Diageo Global Travel & Middle East, Gebr Heinemann and Budapest Airport recently partnered to create a major ‘Trinity’ activation at the Hungarian gateway around Johnnie Walker’s sponsorship of the Vodafone McLaren Mercedes Formula 1 team, driving a +50% increase in sales of Johnnie Walker. 
SINGAPORE. Biotherm Homme has unveiled its first masculine fragrance, Force, now available in Asia with the exclusive launch at Nuance-Watson (Singapore). Besides a specially designed gondola featuring Biotherm Homme’s new model, Tyson Ballou, the promotional campaign also involves fragrance-testing by beauty advisors and limited edition gwps comprising miniatures and a travel pouch.
GERMANY. Heinemann Duty Free has placed a 1959 Porsche on display at its Hamburg Airport store – and is offering the two-seater car for sale to passengers. The retailer’s latest campaign, aimed at male shoppers, also includes fashion and fragrances, plus other motorsports memorabilia. 
UK. Travel retailer WDF gave passengers flying from Manchester and London Gatwick airports a surprise last week, in the form of an impromptu ‘flash mob’ event. “We really wanted to create a different and memorable event to celebrate the height of the summer holiday period which also entertained and involved our passengers,” explains WDF Head of Digital Marketing Sue Gosling.
CHINA. With two weeks left to run, China Duty Free Group’s 'See You at World Expo 2010, Shanghai' campaign is boosting spending at 56 of its stores across China – and inspiring the Chinese retail giant to plan further nationwide promotions. The campaign rewards customers who purchase over a certain value with entry into a monthly prize draw, with tickets to the Shanghai Expo on offer.
SINGAPORE. Nuance-Watson (Singapore) has teamed up with beauty supplier Scental to stage an exclusive Asia Pacific pre-launch at Singapore Changi Airport for Lancôme’s new heritage fragrance Ô d’Azur. This is the first time that Lancôme has held an Asia Pacific pre-launch event at Changi Airport. Lancôme Division Manager Lina Ly says "the deliciously fresh Ô d’Azur will be the perfect travel companion.” 
EUROPE. According to a study by shopping comparison website Kelkoo, tax free goods across Europe's ten busiest airports are priced on average -6.2% cheaper than their equivalent in local high street stores (based on a sample of 22 selected products). But it also claims that online retailing offers even better savings. Read on for details of the price comparison survey. We invite reader comment on this story.
INTERNATIONAL. Brown-Forman has chosen an artistic and unique way to mark the 50th anniversary of travel retail giant DFS. Artists from around the world were commissioned to turn Jack Daniel’s whiskey barrels into pieces of art, and the completed works are on display at DFS stores in seven airports until 30 September. In turn they will be sold to benefit travel retail industry charity Hand in Hand for Haiti.
SPAIN. To celebrate Carolina Herrera’s 212 VIP fragrance, Spanish companies Puig and Aldeasa are giving passengers a taste of the New York-style celebrity glamour with their latest 'retailtainment' concept. Notes Aldeasa Commercial Director Eugenio Andrades: “We firmly believe that this newness and energetic activity in-store is what our customers really want to see."
IRELAND. What’s your passion? Sport, Seduction, Adventure or Style? Ralph Lauren and Dublin Airport retail complex The Loop are offering passengers the choice of four men’s fragrances, dubbed the ‘Big Pony’ Collection, at a temporary stand-alone store until 29 August. The collection takes inspiration from the designer’s Big Pony shirts embroidered with an oversize version of Ralph Lauren’s signature polo-player logo.
SPAIN. Aldeasa is inviting shoppers at Málaga Airport to try mixing a Bacardi Mojito as part of a month-long promotional and entertainment campaign. The new marketing activity forms part of Aldeasa’s ‘Shopping Experience’ initiative, which aims to enhance passengers' enjoyment at the airport and drive spending.
BARBADOS. Caribbean ARI (CARI), a key travel retail concessionaire at Barbados Grantley Adams International Airport, has launched its biggest-ever promotion for passengers around the Kadooment (Carnival) season. The ‘CARI Me Back to Barbados’ campaign runs at each of the company’s four stores, and is giving the retailer wide exposure through a partnership with broadcaster CBC. 
ASIA. Bacardi has extended the Dewar’s Gold Rush promotion to mainland China and Malaysia - two of the brand's key growth markets - following its success in Hong Kong. Results are looking good as China Duty Free Group at Guangzhou Airport achieved a +400% sales uplift in May alone.
SPAIN. Aldeasa is aiming to inject a flavour of Spain to key airport locations over the summer months with live music and dance performances. Flamenco dancers and a saxophonist will give live performances at Barcelona and Málaga airport shops, and bailaores will perform dances at Alicante and Palma de Mallorca.
IRELAND. Dublin Airport is the latest venue to host Jameson’s 'Experience Our World' travel retail promotion. A specially constructed pop-up shop, featuring touch-screen technology, is located in Terminal 1. The campaign activation promises to "engage passengers through an interactive and enjoyable experience,” said Irish Distillers Pernod Ricard Senior Regional Manager Travel Retail Michael Cunningham.
UK. Sunglasses brand Police is using WDF’s Contentainment digital media concept to engage with passengers this summer. To celebrate the launch of the movie ‘The Expendables’, bespoke digital content is being streamed on WDF’s Contentainment video walls in its stores at Heathrow T5, Gatwick South, Manchester, Glasgow, Jersey, Edinburgh, Birmingham and Bristol from 14 July to 24 August. And sales of the brand have already risen sharply two weeks into the campaign, says WDF.
UK. Puig Travel Retail and WDF have aunched the world’s first Paco Rabanne cross-category pop-up shop at Heathrow Airport T3. The store will open for an initial three months, coinciding with the summer season. The 32sq m Paco Rabanne ‘universe’ houses fragrances, watches and sunglasses from the brand’s portfolio. WDF Commercial Director Jo O’Connor hails the project, saying it has delivered “great theatre”.
SINGAPORE. A 53-year-old police officer from Victoria, Australia has become the first monthly winner of the Be a Changi Millionaire draw after purchasing two bottles of perfume at Singapore Changi Airport. Philip Moody now has a one-in-six chance of becoming the Changi Millionaire.
GERMANY. Ferrero's Kinder chocolate brand was in the spotlight at Munich Airport in a month-long shop-in-shop promotion. Kinderino, the Kinder Surprise egg-shaped mascot, carried a selection of national flags, and customers could choose a Kinderino with the flag of the country they supported. Ferrero also offered a branded shoulder-bag as a gift to customers spending more than €15 on chocolates. 
HONG KONG. Bacardi Travel Retail Asia Pacific has launched Bombay Sapphire Revelation, its US$200,000 crystal decanter, at Hong Kong International Airport. The Revelation exhibit in the luxury Arrivals store will be in place until October 2010, in partnership with Airport Authority Hong Kong and Sky Connection.
HONG KONG. Hong Kong International Airport is inviting travellers to watch 3D movies at its new 4D Extreme Screen Cinema this summer. Cinema goers can also enjoy special offers at the four entertainment zones and various restaurants at the airport until the end of August.
CANADA. The Nuance Group and Bacardi Travel Retail Americas last week launched Bombay Sapphire Revelation at Tax & Duty Free by Nuance in Toronto Pearson International Airport. The US$200,000 crystal decanter will be on exhibition in the airport’s main International Terminal 1 store until 7 September. Profits from the sale of Revelation will benefit cleft charity The Smile Train.
SPAIN. Leading travel retailer Aldeasa in partnership with the Ron Brugal rum brand has launched a series of live dance shows and cocktail tasting sessions at Málaga Airport, which will run until 1 August. The retailer wants to create a Caribbean ambience in its stores. These are the latest in a series of in-store events that aim to capture passengers' attention and drive footfall.
UK. In a major accolade for the business, World Duty Free has been awarded first place in BAA Heathrow’s new Eureka! 2010 retail innovation incentive scheme. Launched this year, the award recognises innovative thinking from the airport's business partners, and their efforts to improve the passenger experience at the UK hub. WDF staff won the award for a major Chinese New Year promotion, which lifted spend per person by +35%.
SWITZERLAND. Favarger is presenting its locally made chocolate specialities during a Made in Switzerland summer promotion hosted by Geneva Airport. Travellers are being invited to sample the brand's chocolate fondue recipes and Avelines.
BAHRAIN. Bahrain Duty Free has announced the latest seven winners of its ‘Daily Draw' summer promotional campaign ‘Win a Holiday Every Day’, held during the third week of June. Each of the winners was awarded with a five-day holiday package for two people to Sharm El Sheikh-Egypt, with special flights onboard Royal Jordanian Airlines.
NETHERLANDS. Amsterdam Airport Schiphol is celebrating the FIFA World Cup, and the Dutch team's triumphant run through to the final, with a host of soccer-themed events. The Dutch operator has even placed its own specially designed football stadium in front of the airport entrance, seating 325 people. All airport users can watch the matches live on the Astrovision screen.
QATAR. Qatar Duty Free has teamed with Doha Bank to allow the latter's Dream Card-holding shoppers the opportunity to win a combined QR40,000 worth of shopping vouchers. The two-month promotional campaign, which runs to the end of August, also includes a unique cash back offer. Read on for details and pictures.
UAE. Fresh from a recession-busting record year in 2009, Dubai Duty Free today announced a +16% rise in first-half sales to US$607million. “We have seen an increase in consumer spending across all categories, with average spend per departing passenger at US$47,” says Dubai Duty Free Managing Director Colm McLoughlin.
MIDDLE EAST. Imperial Tobacco has launched its 2010 promotion for Davidoff Cigarettes at key airports in the Middle East. Designed to maximise the impact of the new premium Davidoff pack design, the promotion uses the latest technology.
INTERNATIONAL. Football fever has gripped confectionery giant Ferrero with innovative store promotions in key airports designed to coincide with the FIFA World Cup 2010 in South Africa. Travellers are being invited to take three shots at goal to win a discount on Kinder purchases, and special promotional packs are also on sale.
SOUTH AFRICA. Jameson Irish Whiskey is planning an interactive promotion to be held at O.R. Tambo International Airport in Johannesburg to celebrate the 2010 World Cup in South Africa. “We will be inviting consumers to show us their smooth finish in a penalty kick challenge in celebration of the World Cup; a momentous tournament that attracts the attention of the entire world,” said Pernod Ricard Travel Retail Europe Brand Manager Neil Sharp.
MALAYSIA. Chocolate Sales & Supplies staged a month-long promotion for US confectionery giant Hershey's this summer at Kuala Lumpur International Airport, leading to a sales surge of over +25%. The Sweet Treats campaign ran at Choc Stop International's chocolate shop in the Satellite Building and consisted of special offers and gifting opportunities.
INTERNATIONAL. Diageo Global Travel & Middle East (GTME) has launched its global summer campaign, named ‘Take Your Summer Spirit With You’, which aims to increase footfall and sales in global travel retail. The campaign will run across the group’s core portfolio, and with key retail partners at airports, cruise ships and border stores. 
INTERNATIONAL. Leading vodka brand Absolut is reintroducing its Bling-Bling gift pack to commemorate the 50th anniversary of travel retail giant DFS. The limited-edition pack will be available in DFS shops in Singapore, Auckland, Abu Dhabi, Mumbai, San Francisco, New York JFK and Los Angeles in August.
US. Southern Comfort is to donate up to US$250,000 to the Gulf Relief Foundation to help the fishing community and support wetland preservation following the recent devastating oil spill. The brand is kicking off the effort with an initial donation of US$50,000 while aiming to raise an additional US$200,000 via a Facebook initiative and a donation per bottle sold campaign.
UK. BAA has launched a new advertising campaign that promotes the value on offer in shopping at London Heathrow Airport. ‘Heathrow shopping. The West End for less’ will target passengers from both the UK and abroad who fly from the London hub.
BAHRAIN. Bahrain Duty Free has announced the latest seven winners of its ‘Daily Draw' summer promotional campaign, titled ‘Win a Holiday Every Day’. Each of the winners receives a trip to Sharm el-Sheikh with Royal Jordanian Airlines. 
INTERNATIONAL. L'Oréal Luxury Products Division has created a series of high-profile airport animations to promote the launch of Force by Biotherm Homme, the brand’s debut men’s fragrance. The advertising concept – the dual between man and water – has been brought to life in selected airports by inviting travellers to test their “force quotient” via an interactive digital experience. 
FRANCE. Duty Free Paris, the joint venture between The Nuance Group and Aéroports de Paris, has added the 'Hi Panda' brand, created by well-known Shanghai-based designer Ji-ji, at four of its fashion boutiques at Paris Charles de Gaulle Airport.
SPAIN. Aldeasa has announced the continuation of its live music concerts in collaboration with Puig’s Paco Rabanne fragrance brand at Málaga Airport, as part of an ambitious promotion for the new limited edition Black XS line. The concert forms an integral element of Aldeasa's 'retailtainment' campaign with Puig.
CYPRUS. Cyprus Airports Duty Free Shops, operated by CTC-ARI Airports, attracted an incredible 152,000 entries for its latest prize draw promotion: a trip for two to the World Cup Final in South Africa. The company is building on its strong track record for prize promotions and draws, which are helping to drive penetration and spend at Larnaka and Pafos airports.
AUSTRALIA. A survey conducted by Sydney Airport Corporation has revealed that one in four Australian travellers suffer from varying degrees of stress prior to flying, prompting the launch of a humorous new term described as ‘pre-flight tension’, or ‘PFT’. The airport company, which last week unveiled its A$500 million T1 makeover, hopes that its new Departures precinct will provide a haven for travellers to de-stress – and has developed an irreverent advertising campaign to promote the concept.
UAE. Dubai Duty Free has created its second ever Double Millionaire, with a Lebanese national scooping the US$2 million top prize in one of the retailer’s most sought after promotional draws. In a neat twist, the winner, a regular participant in Dubai Duty Free’s draws, won the prize of a BMW car in a competition at the airport 17 years ago.
MALAYSIA. Malaysia Airports has launched a major World Cup promotional campaign at Kuala Lumpur International Airport (KLIA), with big shopping and dining discounts plus giveaways and prize draws. The campaign, titled ‘Let’s All Football’, runs from 11 June to 11 July at the airport, and targets travellers and airport visitors.
SINGAPORE. Nuance-Watson (Singapore) hosted a beach party retail event this week for the launch of its summer collection ‘To the Beach’ at Changi Airport Terminal 2. Customers received sea shell necklaces hand-made by bronzed Brazilian models and enjoyed complimentary makeovers by MAC makeup artistes.
BAHRAIN. Bahrain Duty Free has created an innovative new daily prize draw, with winners being chosen each day during June and July. The retailer has just chosen the first seven winners of its summer campaign ‘Win a Holiday Every Day’. Each winner wins a five-day holiday package for two persons to Sharm El Sheikh, Egypt.
UK. This week marks the end of a successful cocktail-themed event for the UK beauty brand Jo Malone in the World Duty Free store at London Heathrow Terminal 5. Customers were invited to visit a temporary Jo Malone treatment area located against the backdrop of the store’s vast digital media screens for a free pampering session.
UK. To celebrate Ballantine’s sponsorship of the Barclays Scottish Open, Pernod Ricard Travel Retail is running a major competition at London Heathrow Airport’s Terminal 3 throughout June. Travellers are being offered the chance to win a VIP trip to the Barclays Scottish Open at Loch Lomond, held on 8-11 July 2010. 
UK. WDF’s summer campaign is going green with the use of BioMedia, a biodegradable and recyclable material recently launched by G3S. The new POS campaign has been produced entirely using BioMedia as the print substrate for the graphics, allowing them to either be recycled into light switches, plastic cups or insulation or to be composted when the campaign comes to an end.
SINGAPORE. French liqueur Bénédictine D.O.M has unveiled a new limited edition bottle commemorating its 500th anniversary with DFS at Singapore Changi Airport. The roll-out this year coincides with the 50th anniversary of DFS, a longstanding partner of Bénédictine D.O.M and Bacardi Global Travel Retail. Changi is the first airport in the world to launch the new edition. Benedictine is a member of the Bacardi portfolio of premium brands.
UAE. A major promotion involving Imperial Tobacco and Dubai Duty Free culminated in a recent prize draw, won by a Dubai-based Indian national. He won a trip for two to Venice following the Davidoff Black & White ‘Journey of a Lifetime’ campaign.
UK. Rémy Cointreau Global Travel Retail and WDF are presenting the super-premium Cognac Louis XIII de Rémy Martin in a special display at all terminals in London Heathrow Airport. The centrepiece of the display, themed ‘A Century in a Bottle’, is a black crystal decanter of Louis XIII Rare Cask, one of only 786 bottles in the world.